Bromic's burning passion for kids' cancer

Bromic CEO, Scott Smith and the team hand over a cheque to The Kids’ Cancer Project founder, Col Reynolds, and CEO, Owen Finegan.

Since partnering with manufacturing outfit Bromic in 2018, The Kids’ Cancer Project has witnessed their extraordinary generosity and unwavering commitment. Their team have raised over $137,000 in support of vital children’s cancer research—an incredible achievement in six years.

When Bromic first partnered with The Kids’ Cancer Project, their decision was deeply rooted in a belief that businesses have a responsibility beyond profit margins. That belief is felt company-wide.

“We operate as a close-knit business and we firmly believe a business exists for more than just for profit and must give back to its people and the community in which it operates,” shares Bromic CEO Scott Smith.

“We wanted a very worthwhile cause that resonated with our beliefs and values of family, passion and problem solving.”

Bromic's Super Mario go-kart derby

Inspired by Col Reynolds’ mission and the children-centric approach of The Kids’ Cancer Project, Bromic’s passion and creativity has been felt throughout a number of events, from the Christmas for a Cure luncheon to a Super Mario-style go-karting event.

“We are a business that thrives on problem solving, so being able to have fun, solve problems and work as a team truly makes me happy. Events like our Super Mario go-kart derby are true examples of this,” remarks Scott. “There is true passion from the team in what we do for The Kids’ Cancer Project and this makes me personally so incredibly proud of who we are.”

Looking ahead to 2025, Scott says Bromic is setting their sights higher with a fundraising target of $50,000. “As always we have some new ideas to inspire our team and achieve our goal - but they are a secret!”

The dream, he says, is that the funds “provide the little extra impetus required to support a scientist’s work, or a clinical trial, that leads to one extra child being saved - that would be more than enough.”

To other organisations considering supporting The Kids’ Cancer Project, Scott offers a resounding message; “Do it. Don’t wait! Contributing to the well-being of children and their families is immensely fulfilling. It’s a cause that grounds you and gives perspective on what truly matters.”

The Kids’ Cancer Project extends heartfelt thanks to Bromic and all its supporters. The dedication and generosity of each of our partners has fuelled progress and instilled hope in the hearts of families facing the unimaginable. Together, we are working towards the dream of a brighter, cancer-free future for children everywhere.